Our approach is based on a simple premise — understand your brand and understand your targets. First, we make sure we take the time to understand your target audience, what you want to communicate to them, and why. From there, we dive a layer deeper to uncover the right platforms (KOL-endorsed content or not), the preferred channels of your targets, and the frequency needed to drive behavioral change.
It can really be summed up this way: we drive behavioral change through the appropriate investment of the right type of resources against your most commercially valuable targets.
BioPharm's proprietary platforms leverage a peer-to-peer learning format. Our robust suite of proprietary promotional educational programs is designed to align with brand strategic imperatives. Each campaign includes the development and deployment of assets through personal and non-personal channels. Scroll over the titles to learn more.
The foundation of any good CRM campaign is built upon delivering a consistent, meaningful message with the right reach and frequency to appropriate target audience. The strategies and offerings behind our Brand360° approach do just that.
Don't forget the best part - we've got ten years of physician preference data in nearly every therapeutic category that drive our recommendations.
A unique, highly targeted, multi-channel approach to traditional journal advertising
Maximize relevance and effectiveness of multi-channel communications using an enriched, data driven marketing approach
Virtual meeting platform leveraging both personal and non-personal promotion and seamless integration with field teams
Digital-only multichannel campaign with microsite providing featured expert commentary in text and video format on key commercial opportunities for brand