Meaningful connections. Empowering brands.
Our network of more than 3 million healthcare decision makers allows you to build meaningful connections. And because it's always on, it's here whenever you need it.
What we bring
Reimagine the way HCPs experience your brand.
- An always-on network of more than 3M HCDMs
- Extensive targeted and scalable channel mix
- Unmatched data-driven activation capabilities
- KOL collaborations to enhance Brand credibility
Active Match
Across Channels
Paid social
50% Match ratesTargeted
display
85%
Match rates
Direct Mail
100% Match ratesMedical Journal Partnerships
Access to over 150 journals print and electronicTwo Decades of Experience in Healthcare
Solutions
How Our Network Helps Brands Thrive
Always ON / MD
Drive reach, frequency, and engagement with our always-on network of more than 3 million HCDMs
Moments
Trigger-based, next best action opportunities to impact decisions and change behavior
Deep Education
Rooted in science, programs created with and validated by KOLs, designed to educate HCPs
Executed through our best-in-class precision marketing engine, tandem.
Solution
Always ON / MD
Drive reach, frequency, and engagement quickly through our network of more than 3M healthcare decision makers
Work your content harder. Get to market faster.
- Leveraging existing assets to create dynamic, rich content
- Templated, modular approach creates multiple market-ready iterations of assets
- Ready for review in less than 3 weeks
Solution
Moments
Trigger-based, next best action opportunities to impact decisions and change behavior
Engaging HCPs at key moments is essential to make a brand connection — these moments are when you truly have a unique opportunity to deliver relevant messages to impact decisions and change behavior.
With our one-of-a-kind data and activation capabilities, we target these unmissable moments.
Solution
Peer-Based Deep Education
Rooted in science, unlock the power of KOL credibility
KOL Insights
Unlock KOL credibility and endorsement on key clinical data to provide deep education supporting key Brand messages
KOL-led Patient Cases
KOL-led patient case review to drive deep clinical education and assist HCPs with appropriate patient identification
Expert Perspectives Exclusive Sponsorship
Leverage the power of a multichannel advertising platform built upon community-driven, expert-created, hyper-contextualized, KOL-led content
Live KOL Video Development
- Deep Engagement: Long form, single KOL or roundtable discussion format with 2 KOLs and moderator. May be chaptered.
- Light Engagement: Video vignettes, shorter form, unbranded, introducing topics on page
Take A Video-First Approach Using AI
- Educate HCPs through existing KOL-based AI Avatar
- Create video from scripts in minutes
- Evolve message based on user experience
- Translations can be done for global markets
Measurement & Optimization
Unparalleled campaign performance transparency
- Consistent metrics reports
- In-campaign, performance-based optimizations
- NPI-level reporting
- Ongoing data transfers
- BOT trapping and filtering
- Automated ROI tool*
Meaningful connections drive meaningful results
We are hyper-focused on results. Our experience, third-party tools, and reach consistently deliver impact for clients, with strong lift and ROI.
(Results since 2021.) *Lift Calculations: Lift is calculated as the increase in average scrips per target relative to the control group, aggregated over the time the campaign was in market. n=27.Limitations: Calculations control for average Rx volume in the pre-period. Uncontrolled parameters include any promotion external and concurrent to the BioPharm campaign.
Contact Us
Let’s talk next steps.
Interested in connecting or learning more about our solutions? Drop us a line!